Satisfying?! Indeed!

Capitalizing on their famous candy’s slogan (“Snickers Satisfies”), Vina TikTokified a web site before TikTok was a thing.

The pitch was won with a simple mock-up of a giant finger that said “Pull my finger.” On mouseover, the finger moved and it farted.

Each day the site would deliver new bite-sized interactive, oh-so-satisfying content that could be passed along or downloaded for posterity.

It was so satisfying, it won an award.

Snickers for Atmosphere BBDO, 2005

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